Sensitive skin reacts — to fragrance, to strong actives, to doing too much. The strategy is simple: gentle, minimal, and barrier-first.
Principles
- Fewer products, fewer problems. Every extra active is another thing that can irritate.
- Patch-test new products on your inner arm or jaw first.
- Protect the skin barrier — most "sensitivity" is really a compromised barrier.
A gentle routine
AM: gentle cleanser (or water) → niacinamide → fragrance-free moisturiser → mineral sunscreen
PM: gentle cleanser → one gentle treatment → moisturiser
The best actives for sensitive skin
You don’t have to skip actives — just pick the kind ones:
- Azelaic acid — calms redness and clears breakouts, rarely irritates.
- Niacinamide — barrier support and oil control.
- Gentle AHAs like mandelic acid (see glycolic vs lactic vs mandelic).
Avoid stacking actives or mixing clashing ingredients. Our redness hub and conflict checker keep things calm.